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Communication Production of Knowledge

In-depth and diverse

Contents that portray public education in different perspectives, formats and voices: the Reading Special, the Integral Education Special and the newsletter Education News

The newsletter Education News, launched in August: 72 journalistic reports about the activity of Itaú Social and its partners in public education

Portraying public education in various perspectives has always been a priority for Itaú Social when planning its production of knowledge, which is presented in different ways, in different formats and through different voices. In 2020, this was realized on three fronts: the Reading Special, the Integral Education Special and the newsletter Education News. All of this material is hosted on the website – it should be noted that the systematization of the Evaluation Seminar is also found in the area of the Specials.

The three fronts are aimed at promoting reflections, sharing experience in the field and showing in more depth the transformative power of individuals, territories, education secretariats and civil society organizations. Itau Social’s extensive track record of activity in the area of reading and writing, organized around programs such as Writing the Future –Portuguese Language Olympiad, Read to a Child and Pleasure in Reading, for example, gave rise to the production of multimedia contents that came to be called the Reading Special. With a unique layout, it offers the possibility of increasing one’s knowledge by reading, listening, looking, navigating and learning in each of the chapters. From new productions to the curatorship of reference materials, the special contains essays, video interviews, tips for courses and even a podcast with a guest who is a specialist in the theme.

For its part, the special on the Integral Development of Children and Adolescents, which concerns a question debated pioneeringly by Itaú Social, gained a new look and new meanings in the quarantine: after all, to what extent can education take place outside the classroom? The special presents six perspectives on integral education: what integral education is; integral education as a right; the possibilities and limits of technology; the importance of the family; integral development and neuroscience ; and the activity of Itaú Social, which in 1995 produced the first edition of the Itaú-UNICEF Prize, dedicated to recognizing and fostering civil society organizations.

With the same intention to shed light on the hundreds of actions in public education carried out all around Brazil, by Itaú Social and by its network of partners, the newsletter Education News was born, produced by the media startup Galápagos Newsmaking. With collaborators throughout Brazil, the network presents journalistic reports organized in four sections: “Good lessons”; “Ten questions for…”; “Partners in education”; and “How about you doing it too?” There is also a space dedicated to the institutional reports. Launched in August, it has enjoyed an excellent reception by readers, who register at the site to receive it. The base grew 196% in five months, and the rate of frequent opening has reached 60%. They are stories like that of pedagogue Denise Soares de Almeida, a.k.a. Tia da Massinha, who for the last ten years in Belo Horizonte has entertained and given support classes so that children with cancer will not miss the school year, and about the work of the Madre Evangelina Service Center (Came), which went door-to-door to bring basic grocery kits, hygiene kits and cleaning kits during the pandemic to 250 families of the municipality of Portel, located approximately 14 hours by boat from the Pará State’s capital of Belém, in the report titled Hope of Open Doors in Days of Closed Ports. The diversity comes from the stories and also from the choice of their authors.